The visual identity for FAVELA, a unique jewelry store located in the old harbor of Chania, was designed to reflect the brand’s youthful essence and dedication to handcrafted and one-of-a-kind pieces. The store’s workshop focuses on creating unique jewelry, blending tradition with modernity.
The logotype and the total visual identity which included from shopping bags to jewelry boxes, product cards and more, was crafted using a minimal, monochromatic black design with a bold merged lettering, ensuring strong contrast and visual clarity while maintaining a modern, stylish appeal.