BIOCOS, a cutting-edge company in Chania, Crete, specializing in DNA traceability and bioinformatics assigned us with the creation of the brand’s logotype and company brochure. The design concept was to visually merge the fields of science and nature by integrating the brand’s first letter, “b,” with the iconic shape of a DNA helix. The letter “b” is designed to intertwine with the shape of a DNA helix, representing the brand’s focus on DNA traceability and bioinformatics. The helix not only reinforces the company’s scientific expertise but also adds a dynamic, flowing element to the logo, symbolizing progress and innovation.
The color palette of blue and green was chosen to symbolize the blend of technological innovation and natural processes, reflecting BIOCOS’s commitment to advancing science while being in harmony with the environment.